Your Roadmap for Volunteer Fire & EMS Recruitment in 2023
By following a combination of these strategies for marketing and engagement, your department can expect to yield its best possible results for recruitment and retention.
March 3, 2023
By following a combination of these strategies for marketing and engagement, your department can expect to yield its best possible results for recruitment and retention.
Federal grants for volunteer recruitment and retention are a great way to secure funding support to maintain and grow your ranks in your volunteer and combination fire and EMS organization. The U.S. DHS/FEMA SAFER grant application period opened Monday, February 13 and closes Friday, March 17, 2023 at 5:00 p.m. Eastern time, so there’s plenty of time to get creative and formulate your recruitment marketing plan and grant application.
For your department to remain relevant, it must meet various followers’ needs in multiple forms, which is difficult with audience attention spans shrinking to four seconds.
Fire and EMS departments must pay constant attention to connectedness and retention if they want to keep their volunteers. Otherwise, their volunteers will tune out and silently fade away
Conducting surveys and asking for member input in your fire/rescue/EMS organization is the sign of a healthy organization focused on volunteer recruitment and retention. However, mismanaging the process can irrevocably harm trust, loyalty and rapport in an organization that so heavily relies on teamwork to serve its community.
A clear sense of identity will develop among you and your colleagues that will guide you to success in a much bigger way than would ever be possible with clever marketing and advertising tactics alone. Your shared identity will literally guide how you do business, and when that happens, success inevitably will follow.
Remember, YOU and the panel represent your department, and remember your candidate is also interviewing you. When the interview is over, you want them to be motivated by the opportunities for growth and development and your department’s culture.
Departments may have younger members who recently joined the military and are away for boot camp, training, or a deployment. Trust me, these member posts give members pride, and it’s equally wonderful for younger generations to hear about others’ Service.
To support Canada’s data residency requirements for government entities, First Arriving is now offering a Canadian datacenter deployment option for our customers. Utilizing technology services from Cloudflare and AWS, our dashboards and their supporting functionality may be deployed wholly in Canada.
To create the ideal volunteer advertisement, you must know your audience. You should be aware of their needs, demographics, interests and concerns. It would help if you also had a good grasp on their goals. The more information you can gather about your ideal volunteer base, the better able you will be to tailor your advertisement accordingly.
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